ashley bozeman
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Crowne Plaza

Crowne Plaza

Problem: Reposition Crowne Plaza from a corporate hotel into a brand that appeals to the young modern business traveler and the way they view and approach their work. 

Solution: In order to attract modern business travelers, we revamped their look and introduced a new app.

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Rebranding + Identity Suite

 

App

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Copywriters: Tim SmithAlissa Funk