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Discover Card: Accepted with Pride

Discover Card: Accepted with Pride

What started as a simple social campaign, became a full effort dedicated towards pride. We worked with actual Discover employees from around the country, heard their stories and asked them—what does acceptance mean to you? This campaign lasted year round and probably the project I loved working on most.

 

Acceptance Manifesto

 

Jazmin

Shannon

Larry

Brittnee

Michael

Kayley

 

Confidence

 

Individuality

 
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role: art director l copywriter: melanie matlock l creative director: lindsey king l director: deb hagan l production: spang tv l agency: the martin agency