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Target Holiday

Target Holiday 2021

From the traditions we pass down to the joy we share with those we love, this campaign shows how with a little help from Target, all the things that matter to us are within reach. This year we wanted all guests to see themselves and their values and experiences no matter how they celebrate their holidays making this Target’s most inclusive holiday campaign yet.  

 

:30 Anthems

For the first time ever, our campaign track is a fully bilingual remake of the iconic track “Best of my Love” performed by Black Pumas and Sofia Reyes.

 

:15 Sec Spots

With over 92 cast members, 21 sets, 9 shoot days, 4 weeks in LA and 1 earthquake (no seriously, we literally had an earthquake while on set), this was a massive production and labor of love that became a highlight of my year.

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